January 2012

January 4, 2012: Games People Play Everyone is buzzing about gamification, but what exactly is it? Gabe Zichermann, the CEO of Gamification Co., defines gamification as “the process of using game thinking and game mechanics to solve problems and engage … Read More →

January 11, 2011: Little Luxuries Don’t think this is just about the 1 percent who are featured regularly in the news these days. A survey conducted by Advertising Age magazine and  published at the end of 2011 defined “Affluents” as … Read More →

January 18, 2012: The New Mobility Remember how big (and heavy) those first mobile phones were? Today not only have the phones shrunk, but we’re also increasingly reliant on mobile devices to do more than simply communicate. Whether it’s via … Read More →

January 25, 2012: Year of the Dragon Happy New Year. No, I’m not weeks late with that greeting. Monday was the start of the Chinese New Year-and this year is an auspicious one for entrepreneurs. It’s the Year of the Dragon-the … Read More →